MAR: Media Audience Rating Report is very useful in Media planning. This report is versatile customizable by combination of demographic group/s. For detail on MAR what is MAR? Click here!
Program wise Telecast: Telecast Report of your brands sorted by Date and Program. This is useful to look telecast of your Brand in a particular Program or all programs at once.
Telecast Summary Report: This Report shows your Brand wise total Frequency, Duration telecasted in a particular date range. You have option of Brand wise over all telecasted, Program wise telecasted or in a particular program within the period.
Brand wise Telecast: Telecast Report of your Brands sorted by Brand. This Report is useful to look telecast detail in a particular Brand or all brands at once
TVC SOV Report: TV SOV Report is Frequency wise Vs Program analyzed tables of different Brands under same product category. You can compare what your competitor/s are doing over TV media by this report.
Detail TVC SOV Report: TV SOV Report is Frequency and Duration Vs Program and Position analyzed tables of different brands under same product category. You can compare what your competitor/s are doing over TV media by this report.
Monthwise TV SOV Report: MonthwiseTV SOV Report is monthly summary of Frequency and Duration Vs Channel analyzed tables of different brands under same product category. You can compare monthly competitor/s TV media activities from this report
Pie Chart TV SOV: This isPie Chart presentation on total duration advertisement releases of different brands on a particular product category in a single channel or all channel.
More Information on Market Research & Media Monitoring from Other Websites
GRP (short for Gross Rating Point) is the sum of ratings achieved by a ... If the advertisement appears more than once, the GRP figure represents the sum of ... http://en.wikipedia.org/wiki/Gross_Rating_Point